Square Appointments vs. TDMFunnels

WHAT'S IN THIS ARTICLE?

In today’s fast-paced, tech-driven marketplace, small business owners wear many hats—salesperson, marketer, administrator, and customer service rep, all rolled into one.

To keep things running smoothly, many turn to specialized software tools that help streamline everyday tasks like scheduling, marketing, and client management. Two popular platforms that have gained traction among service-based entrepreneurs are Square Appointments and TDMFunnels.

While both tools aim to help business owners operate more efficiently, they serve distinct purposes and cater to different business needs.

Square Appointments is a user-friendly scheduling and point-of-sale (POS) system designed for professionals who offer services by appointment—think hairstylists, wellness coaches, consultants, and pet groomers. It’s ideal for managing calendars, booking clients, sending automated reminders, and processing payments all in one place.

On the other hand, TDMFunnels is a powerful all-in-one marketing and sales funnel builder built for business owners who want to convert leads into paying clients through targeted digital campaigns.

From landing pages and email marketing to CRM and automation tools, TDMFunnels empowers entrepreneurs to build, nurture, and convert their audience strategically.

Small business owners often choose Square Appointments to simplify front-end operations and customer interactions, while TDMFunnels is typically used for backend growth strategies—generating leads, nurturing relationships, and driving sales.

Whether you're trying to get more clients in the door or make the most of your online traffic, understanding the strengths and use cases of each tool will help you choose the right fit for your business goals.

In this post, we’ll break down the core features, benefits, and ideal user profiles for both Square Appointments and TDMFunnels to help you make a more informed decision.

Feature Comparison:

Square Appointments vs. TDMFunnels

When choosing between Square Appointments and TDMFunnels, it all comes down to what your business needs to run and grow. Let’s break down their core features side-by-side:

Calendar & Scheduling

Square Appointments

• Drag-and-drop calendar for easy scheduling

• Automated appointment confirmations & reminders (email/SMS)

• Client self-booking via website or social media

• Syncs with Google Calendar

• Ideal for service-based professionals (salons, studios, therapists)

TDMFunnels

• Unlimited branded calendars (individual or team)

• Integrated directly with CRM and workflows

• Automated follow-ups, booking confirmations, and reminders

• Embedded booking widgets for funnels, websites, or emails

• Tagging and pipeline automation built into appointments

Verdict: Square is user-friendly for simple scheduling; TDMFunnels is more robust for businesses scaling operations with automation and CRM integration.

Payments & Invoicing

Square Appointments

• Built-in POS system (in-person & online payments)

• Accepts all major credit cards

• Prepayment & cancellation policies

• Custom tipping and receipts

• Best for in-store or mobile service-based transactions

TDMFunnels

• Tap to Pay, Apple Pay, Google Pay

• Recurring subscriptions & payment plans

• Invoices, estimates, and product catalog

• Memberships, one-time offers, and order bumps

• Integrated with Stripe, PayPal, and Authorize.net

Verdict: Square shines in POS and quick checkout; TDMFunnels wins for complex payment workflows, subscriptions, and digital product sales.

Marketing & Communication

Square Appointments

• Basic email reminders and limited promotional tools

• Email marketing through Square Marketing (separate add-on)

• Text messaging included in some plans

• Limited customization

TDMFunnels

• Full email marketing system with templates and automation

• Social media scheduler (FB, IG, LinkedIn, Google My Business)

• SMS, voicemail drops, calls, and DMs—all in one inbox

• Drip campaigns, smart lists, and audience segmentation

Verdict: TDMFunnels provides a complete suite of marketing tools for nurturing leads and automating client communication.

Website, Funnels & Online Presence

Square Appointments

• Simple booking site with basic templates

• Limited customization

• Not designed for full websites or funnels

TDMFunnels

• Unlimited funnels and websites

• Drag-and-drop builder with conversion-focused templates

• Built-in SEO, analytics, pop-ups, CTAs, and form builders

• QR code generator for offline/print marketing

Verdict: TDMFunnels is the clear winner for businesses building a full online presence and lead generation funnel.

CRM, Sales Pipelines & Analytics

Square Appointments

• Basic customer profiles and history

• No pipeline or lead tracking features

• Basic appointment analytics

TDMFunnels

• Full CRM with customizable pipelines

• Lead scoring, opportunity tracking, tags, tasks, and notes

• Sales forecasting and activity tracking

• Visual dashboards with real-time analytics

Verdict: TDMFunnels is built for customer lifecycle management and long-term growth—ideal for service pros and agencies alike.

Extra Tools to Scale Your Business

Square Appointments

• Strong for appointment-focused businesses

• Limited add-ons for digital product delivery or business expansion

TDMFunnels

• Unlimited tools & users with every plan

• Contracts & e-signatures

• Forms, quizzes, surveys

• Online courses, digital certificates, and memberships

• Client portal & community features

• Full reputation management (reviews, Google listings)

• Robust document and content sharing

• eCommerce capabilities

Verdict: TDMFunnels is designed to replace dozens of other tools, empowering small business owners to centralize everything under one roof.

The Bottom Line

If you're looking for a streamlined appointment tool with payments and basic reminders, Square Appointments is a great start. But if you’re ready to grow, scale, and automate your business from top to bottom—TDMFunnels is the all-in-one platform built to help small businesses thrive.

With unlimited everything (users, contacts, funnels, automation, and more), TDMFunnels gives you enterprise-level features without the price tag—so you can focus on delivering your services while the software handles the rest.

Pricing Comparison: Square Appointments vs. TDMFunnels

Square Appointments Pricing

Square offers tiered pricing, but be aware of add-ons and transaction fees that can add up quickly:

• Free Plan (for individuals only):

  • Basic online booking, limited features

  • Transaction fees apply: 2.6% + 10¢ per swipe/tap/dip

• Plus Plan – $29/month (per location):

  • Includes Google Calendar sync, text reminders, and no-show protection

  • Still excludes marketing and advanced features

• Premium Plan – $69/month (per location):

  • Adds resource management and staff performance reporting

• Add-ons & Hidden Costs:

  • Square Marketing, Loyalty, and Payroll cost extra

  • Text messages are limited or cost more based on volume

  • Each team member or location increases your price

TDMFunnels Pricing

Simple, transparent pricing—everything is unlimited:

• Monthly Plan – $45/month

• Annual Plan – $365/year (save over 30%)

• Includes all features with no upsells or hidden costs:

  • Unlimited calendars, emails, funnels, automation, contacts, and users

  • Full CRM & sales pipeline access

  • Social media scheduler, memberships, websites, and eCommerce

  • Tap to Pay, invoices, subscriptions, and digital contracts

  • Online courses, client portal, quizzes, analytics, and more

  • No additional cost for marketing tools or team members

  • Free onboarding support & training materials

Why TDMFunnels Wins on Value

• No per-user fees or add-ons – One price for your whole team and toolset

• Everything you need in one place – No juggling multiple subscriptions

• Designed to grow with you – Whether you’re a solopreneur or scaling up

• Annual plan = just $1/day for an entire business operating system

Ready to Simplify, Automate, and Grow Your Business?

If you're tired of paying for multiple tools, fighting hidden fees, or feeling stuck with limited features, it’s time to level up. TDMFunnels gives you everything you need to run and grow your small business—all in one place, for one flat price.

Start your journey with TDMFunnels today for just $45/month or $365/year—and unlock unlimited potential.

No upsells. No limits. Just results.

Get Started with TDMFunnels Now »